Open up to Indie Authors Campaign
ALLi runs an ongoing campaign to encourage and aid literary events, festivals, prizes, reviewers, booksellers, government bodies, and other interested parties to find ways to include self-publishing authors in their programs, events, listings and reviews.
What we at ALLi are doing
When setting out to self-publish, authors can very quickly become overwhelmed or misled. Many of the people who run author services are knowledgeable, dedicated, helpful and fair; unfortunately, others are clueless, greedy, callous or manipulative.
How do you know who to trust in an unregulated marketplace where …
… the same service with the same deliverables can cost $500 or $15,000?
… useless services are sold at inflated prices?
… one large operation with many imprints and controversial practices can dominate the information stream?
As authors, we too play a part in furthering ethics and excellence in self-publishing by creating quality work and running our businesses with transparency and courtesy.
Ethical issues are bound to arise, and we at ALLi respond to those with support and information so that authors can make informed choices.
1.
Our campaign booklet: Open Up To Indie Authors offers both authors and organizations an overview of why this campaign is important and what we at ALLi are doing to ensure that self-published authors are included throughout the publishing industry.
2.
Email campaign: We run an email campaign where we encourage inclusion of indie authors by sharing best practice with organizations. You can see our organization-specific booklets below: please click to download them and share them where you believe they might be valued.
3.
Information gathering: Please contact us to commend those who are opening up to indie authors, and let us know about those who could do better. We work with author organizations around the globe. [email protected]
4.
Sharing opportunities: We share success stories where organizations have opened up to indie authors and we encourage indies to make the most of those opportunities, so that they can enjoy greater success and visibility throughout the publishing industry.

Looking for our Indie Author Bookstore?
If you’re looking for details about the Indie Author Bookstore, ALLi’s shopping window for thousands of fantastic indie-authored books, just click here to visit. Launched in Spring 2026, the Indie Author Bookstore is part of our OUTIA efforts to bring greater visibility to the amazing creative work of indie authors around the globe. Happy browsing!
Read the best source of original research from across the self-publishing world, commissioned and collated by ALLi.
ALLi both commissions original independent research (the Indie Author Income Survey) and collates sector data from across the world (the Big Indie Author Data Drop), to bring you the best and most complete source of self-publishing facts and figures.
Did you know that self-published authors earn up to twice as much as traditionally published authors?
Get your copy of Opening Doors, ALLi’s best practice guide
Our best practice guide to the publishing industry for indie authors. From entering awards and joining literary associations, to approaching festivals, bookshops and making the most of your publication rights, this proactive book is full of tips, insights and inspiring case studies.
Members: Download your copy in the Member Zone
Non-members: Purchase a copy from our Self-Publishing Advice Centre Shop
Use our checklist to ensure your book is the best it can be
Use this simple checklist to ensure your book (and you as an author) are presented in your best light, so that you can confidently approach outlets such as libraries and bookshops, as well as writing associations you wish to join.
Download your copy: click here
Use our letter to open doors
You may come across an organization that is still closed to self-published authors and if so, we have found that a polite letter challenging that choice can have real impact. Copy our template letter by highlighting the text below and right-clicking to choose Copy, then use it to make your voice heard. Modify this text to fit your circumstances, replacing the placeholder text in ((DOUBLE QUOTES)); be sure no placeholder text remains before sending your letter. Drop us a note at [email protected] to let us know what response you get!

